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Council tentatively backs $25,000/year seed support for PBCA; asks for project list and agreement terms
Summary
Peosta council and PBCA officials discussed seeding the re‑formed Peosta Business & Community Alliance with a $25,000/year working figure (two‑year term suggested), while asking PBCA for a mission statement, project list and a formal agreement outlining deliverables and reporting.
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Representatives from the Peosta Business & Community Alliance (PBCA) asked the city council for seed support to re‑establish the group’s operations and programming. They framed PBCA as a hybrid economic‑development and community‑engagement organization that can run events, marketing, an endowment and small capital projects.
PBCA representatives said early needs include administrative support, event costs and a seed endowment; they proposed a working number of $25,000 per year for two years to help stabilize operations. PBCA leaders said the organization plans to build a sponsorship or membership model after seeding operations so the city’s support would taper into routine sponsorship in later years.
Council members emphasized the need for accountability and asked PBCA to submit a succinct mission, prioritized project list and expected deliverables for the next 12 months. Several members said they want justification for the city’s investment so council can describe what taxpayers receive in return; staff suggested the city and PBCA structure either a TIF payout or annual budgeted sponsorship depending on the organization’s business model.
On a related request, PBCA representatives also asked council to consider a city gift to a local endowment campaign (Small Town Dreams) that aims to raise $375,000 to create a long‑term annual payout for community projects; council asked staff to research how a municipal contribution could be handled legally and procedurally.
Council did not authorize a binding transfer at the meeting but agreed on a working approach: staff will draft an agreement template, PBCA will return a prioritized project and budget list, and council will consider a $25,000/year proposal pending the formal request and a justification memo from PBCA.

