After debate and public input, Rio Vista council chooses blue as primary city color

Design consultants from Chen Design Associates presented two primary color directions and a typography family for Rio Vista’s recently approved logotype: Option 1 (a dark green primary, sky blue secondary and supporting tertiary tones) and Option 2 (a deep blue primary with dusty blue supports). Presenter Casey Flaherty and colleague Josh walked the council through Pantone references and mockups that showed flags, signage and business cards.

Several residents commented during the public comment period. One resident said the logo felt clear and "instantly" recognizably Rio Vista; another suggested the mark looked like Far East characters and urged reconsideration. Council members split on whether the logo should be presented in a single primary color for budget and printing simplicity or use multiple colors for more visual storytelling. Vice Mayor Donnelly said the blue option “speaks to our adjacency to water, the river,” while other council members raised cost and consistency concerns for multi‑color usage.

After discussion the council adopted a resolution approving the primary color palette and typography and selecting Option 2 (deep blue) as the primary color direction; the motion passed 4–1 on roll call. The city will publish color specifications and typography files with guidance on when multicolor or special occasion uses may be appropriate.