Local firm Aine pitches website redesign to Central Pacolet council

A local digital agency laid out a plan to modernize Central Pacolet’s town website, telling the council that the current site “is flagged as non‑compliant with the latest ADA requirements” and recommending a three‑phase redesign to improve accessibility, reliability and content management.

The presenter, introduced as a partner at Aine, said the firm would begin with a two‑week discovery and content audit, move into design and development from weeks three through 12, then launch and provide ongoing hosting and ADA health audits. He said the proposed build would cost $10,000 and a recommended service agreement would run $265 per month. “Our goal is to find a solution that works for Central Pacolet staff and keeps residents informed while minimizing the administrative burden,” he said.

In a brief question‑and‑answer period, council members asked whether the vendor produces social‑media content and whether it would supply on‑site photography and video. The presenter said social work and content capture are done in‑house and that the firm could set up analytics baselines with Google Analytics and Search Console to measure site traffic and identify confusing pages.

The presentation highlighted several problems Aine found in a site audit: duplicated or outdated documents, occasional downtime under heavy traffic, and barriers for residents using assistive technologies. The firm stressed that redesigning the site would be focused on preserving existing content while improving navigation, document search and mobile responsiveness.

Next steps discussed included scheduling discovery meetings with council and staff, identifying pages to consolidate or archive, and returning sample site maps for council feedback. The council did not take immediate action on the proposal during the meeting.