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Wrightsville Beach committee reviews parking revenue, PivotGo data and schedules follow-up
Summary
At a May 28 meeting the Parking Committee discussed recent rate changes, the PivotGo rollout, and budget impacts of parking revenue (roughly $8 million of a $19 million General Fund). The committee set actions for staff and scheduled a June 25 follow-up meeting.
At its May 28, 2026 meeting in the Town Hall conference room, the Wrightsville Beach Parking Committee reviewed recent changes to the town’s paid parking program and assigned staff follow-ups to provide comparative data and legal guidance.
Haynes Brigman, the town manager who served as non-voting chair, said parking revenue is a key funding source for municipal services and helps keep property taxes low. Brigman reported the General Fund is approximately $19 million and said parking revenue comprises about $8 million of that total.
Brigman also summarized recent program changes, including an increase in daily rates in 2025 followed by a reduction in 2026, and the launch of PivotGo, the town’s real-time parking information website. Hank Miller, a Pivot Parking representative, told the committee Pivot Parking operates as an adjunct department, managing parking under the direction of the Board of Aldermen and the town manager.
Tina Reid reviewed comparative data for neighboring towns and space counts. Reid said Wrightsville Beach has roughly 1,800 parking spaces, Carolina Beach about 1,500 and Surf City about 900. Brigman added that about 55% of Wrightsville Beach parking transactions occur Friday through Sunday.
The committee discussed the U.S. Army Corps of Engineers’ requirement that the town maintain 666 parking spaces within close proximity to beach accesses and make those spaces available at the same rate to residents and non-residents. Members also discussed how parking revenues offset incremental costs imposed by daily visitors — including police, emergency response, parking operations, public facilities and trash collection.
Brigman listed four action items for follow-up: (1) provide a data comparison of Wrightsville Beach, Carolina Beach and Surf City on rates, hours and number of spaces; (2) distribute the Pivot presentation given to the Board of Aldermen with 2025 parking data; (3) supply the rules related to the Corps of Engineers’ required number of spaces; and (4) provide issues previously examined by the Board. The committee agreed to meet on the fourth Thursday of each month; the next meeting was set for June 25, 2026.
The meeting adjourned at 5:22 p.m. Minutes were submitted by Lance G. Heater, Town Clerk.
