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Planning staff seeks simpler temporary window‑sign rules, weighing transparency and safety
Summary
Staff proposed replacing the complex percentage math governing window signs with clearer dimensional rules (typical 3x5 signs up to 15 sq ft), and recommended considering a citywide temporary‑sign rule while keeping curtain/blind rules targeted to Riverview; commissioners asked about safety, enforcement and cost implications.
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Planning staff presented a proposed zoning amendment to simplify how temporary window signage and storefront transparency are regulated. The discussion focused on enforcement practicality, street‑level transparency goals and whether curtain/tint controls should be applied citywide or limited to the Riverview area.
Staff said current city code restricts window signs to no more than 30% of glazing, and inspectors have to perform complex calculations to determine compliance. As an alternative, staff proposed a clearer dimensional cap — roughly 15 square feet or a 5‑foot maximum dimension (about a 3x5 sign) — that inspectors could enforce more quickly in the field. "We have different terms for different things…there's a lot of different elements that come in here," staff said, describing the challenge of calculating coverage for multi‑panel storefront windows.
On transparency, staff noted Riverview currently requires 50% ground‑floor transparency from the street and that some businesses want curtains or blinds for legitimate reasons (sun control, security or customer comfort). Commissioners asked whether the transparency requirement is rooted in public‑safety needs (sightlines for police) or in community character goals. Staff answered that the primary rationale is public safety and community character and suggested keeping curtain/tint rules focused on Riverview while making temporary sign rules citywide for clarity and consistency.
Enforcement and cost issues came up: staff said higher‑performance window tinting can cost $25 per square foot — more expensive than blinds or curtains — and that many businesses choose lower‑cost coverings. Commissioners asked whether a simple 'no blinds/curtains during hours of operation' rule would be easier to enforce; staff agreed that simpler rules are easier to apply but sought more discussion on fairness and grandfathering concerns.
Next steps: staff asked whether the commission wants staff to initiate citywide zoning amendments for temporary signs and a Riverview‑specific approach for curtains/blinds, and said it would return with draft language and graphics at a future meeting for initiation and public hearing milestones.
Ending: The commission provided initial feedback and staff will bring back revised language and visual aids for the initiation decision in coming weeks.

