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Trustee opposes video and social-media ads as board advances facility-advertising policies

Great Falls Public Schools Board of Trustees · May 15, 2026
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Summary

Trustees reviewed first and second readings of multiple policies including a new financial-management procedure to formalize facility advertising and sponsorship packages; Trustee Craig Duff urged strict limits and said video ads and social-media advertising are inappropriate in school spaces.

At its May 11 meeting the Great Falls Public Schools board reviewed multiple policy updates and approved second readings for several technology and community-use policies while taking first readings on an expanded financial-management policy that formalizes advertising and sponsorship packages for district facilities.

Superintendent Hoyer presented the policies: second reading items (36-12, 36-12P, 54-50F and 4330P) addressed district-provided electronic access and acceptable-use agreements; trustees approved those on motion. Hoyer also introduced a first-reading package (including policy 7332 and a companion procedure) to more clearly govern advertising, video-board use and sponsorship packages at venues such as Memorial Stadium and school field houses.

During discussion Trustee Craig Duff said he opposes placing paid advertisements, particularly video ads and social-media advertising, in school venues. Duff said the district's spaces should remain free of commercial influence, that pregame ads and social-media ads could detract from student recognition and that strict guidelines or exclusion are necessary. Other trustees thanked staff for the policy work and encouraged continued review before final ratification.

Board action and next steps: the second-reading policies were approved by voice vote. The first-reading advertising/financial-management policy will return for possible ratification at a subsequent meeting after trustees have time to review the proposed procedure and any suggested limits on advertising content and placement.