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Cooperative reviews HUDL contract through 2028 and explores ads, paywalled livestreams to offset costs
Summary
Administrators reviewed the cooperative's HUDL package — under contract through 2028 — and discussed adding advertising or charging for livestream access as ways to reduce platform costs.
Administration reviewed the cooperative’s current HUDL package at the May 22 meeting and noted the contract remains in force through 2028.
During the review administrators discussed potential revenue options to help offset the platform’s cost, including selling advertising space connected to game coverage or charging for livestream access. No final decision was recorded; the discussion considered these as options to reduce net cooperative expenses related to athletic coverage.
The minutes do not include specific projected revenue figures, proposals for pricing livestream access, or any next steps assigning responsibility for pursuing advertising contracts or a pay structure. Any implementation would need further administrative work and likely member-school approval.
