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DDA declines Placer AI subscription after vendor raises price to $15,000
Summary
Staff reported Placer AI raised its price to $15,000, above the DDA's previously discussed $10,000 budget; the board declined to pursue Placer at that cost but will consider one-off services via third-party vendors that maintain Placer relationships.
Staff updated the board that Placer AI informed them its price increased to $15,000 as of July 1, exceeding the DDA's planned budget. Staff said the price made the service unattainable for a small community at this time and recommended not pursuing a full subscription; board members discussed alternative options including one-off analyses through partners with Placer agreements.
One member suggested exploring vendors (for example, regional broadcasters or firms) that have standing agreements with Placer to purchase targeted analyses instead of a full subscription. Staff agreed to explore those one-off options if there is a specific need for spatial analytics for a downtown event or project.
