Commission approves $20,492 allocation to relaunch paid social awareness campaign

The Commission on Human Trafficking voted to move forward with a paid social media awareness campaign using funds already in the FKQ contract. Alisa, a representative of FKQ, told the commission the campaign has $20,492.17 available for activation and that FKQ had escalated an issue with Meta (Facebook/Instagram) about disabling comments: "We have $20,492.17 available for activating that channel," she said, noting the team would manage comments and use pinned messaging and automated responses to direct people to resources.

Marketing subcommittee lead Alex described the committee'9s recommendation to proceed "as it was originally initiated," emphasizing mitigation measures including pinned notices that "this page is not monitored" and automated direct messages to anyone who comments. The commission discussed alternative uses for the funds (gas-station or grocery-store TV, airport and outdoor placements) if paid social remained unworkable, then approved the motion to relaunch the paid campaign pending oversight and measurable metrics. The motion was called passed by Chair Rose; no roll-call tally was recorded in the transcript.