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Census tools offer housing metrics useful for multifamily Opportunity Zone planning
Summary
The presenter highlighted renter-occupied units, median rent and median year built among ACS variables and demonstrated mapping median rent alongside eligible tracts to help evaluate multifamily investment opportunities.
Brian Berman showed how Census Business Builder and data.census.gov provide housing variables that investors and planners can use to evaluate multifamily opportunities near eligible Opportunity Zones.
He recommended variables such as renter-occupied housing units, median rent (rent + utilities) and median year structure built, and demonstrated hovering over variable names to view definitions directly in the tool. "It gives you the definition... It's rent plus utilities," he said while demonstrating median rent. Berman suggested combining housing metrics with demographic or spending variables to identify tracts where multifamily investment might be feasible.
He closed by reminding attendees that Census dissemination specialists offer free trainings and support for deeper, follow-up analyses.
