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Moab council authorizes RFP for corporate sponsorship pilot tied to Easter Jeep Safari
Summary
The council approved issuing a request for proposals for a corporate sponsorship pilot—targeting Easter Jeep Safari as a potential pilot event—with an amended date for Council consideration on April 28; councilmembers debated scope, timeline, and procurement constraints.
The Moab City Council on Feb. 24 authorized staff to issue a request for proposals (RFP) for a pilot corporate sponsorship program, with Council consideration of responses moved to April 28. The RFP as drafted targeted motor vehicle events (Easter Jeep Safari was cited as an example), but councilmembers debated whether to broaden scope, extend the timeline to attract more applicants, and include evaluation criteria.
City Attorney Nathan Bracken presented a proposal prepared by City Manager Michael Black and referenced other municipal examples such as Sturgis, South Dakota. Councilmember Kaitlin Myers urged expanding the RFP’s scope to include outdoor industry partners and broader sponsorship opportunities—suggesting sponsorships for transit or housing projects—while Councilmember Jason Taylor favored issuing the RFP promptly and then reviewing responses. Recorder Sommar Johnson raised procurement and public‑notice constraints that may affect the selection process. Council directed staff to amend dates and consider policy development for future sponsorships; the motion to issue the RFP with an amended Council consideration date of April 28 passed unanimously.
The minutes record the council’s intent to pilot sponsorships tied to event-related economic activity while developing a broader policy for future opportunities. Specific sponsorship values, selection criteria, and contract terms were not specified in the minutes.
