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Business Association praises July 4 efforts, offers partnership on tourism dollars

Blue Ridge City Council · July 22, 2026
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Troy Sherburn, representing the Business Association, thanked the city for support of the July 4 Old Timers Parade, praised safety and maintenance efforts and offered the association as a partner to help invest tourism dollars back into downtown.

During public comment, Troy Sherburn, representing the Business Association, thanked the council and city staff for support of the July 4 Old Timers Parade and for crowd-safety measures. Sherburn said tourism drives most member businesses and urged the council to invest tourism dollars back into the downtown product, offering the Business Association as a partner to help ensure funds serve the whole community.

Sherburn praised staff and volunteers and said most parade participants complied with safety requests; he asked the council to continue collaborating with local businesses when allocating tourism-related funds. He closed by reiterating the association's willingness to help plan and execute investments.