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Board hears recruitment push and social-media strategy for attracting school staff
Summary
Staff outlined recruitment and retention activities — targeted social-media campaigns, a community job fair with 23 contacts and multiple interviews, and digital business cards — as part of a broader 'exceptional workforce' initiative to accelerate hiring and retain teachers.
A staff presenter (speaker 4) described a multi-pronged recruitment strategy aimed at filling hard-to-staff positions and retaining educators. The initiative includes faculty focus groups and a social-media recruitment campaign that the presenter said produced 23 contacts, 8 scheduled interviews and 12 walk-ins from a recent community job fair.
The presenter emphasized outreach beyond traditional teacher pipelines—targeting returning workers, veterans and local residents—and described digital business-card tools to make it easier for prospective candidates to follow up. Board members praised the approach and noted that word-of-mouth and employee referrals were also important components of success.
