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Eaton County communications director says digital engagement is up, pledges increased election outreach
Summary
Communications director (public information officer) reported a 36,000-session increase on the county website and higher social engagement tied to public safety and millage coverage; staff will circulate early-voting locations and outreach materials ahead of the ballot.
Logan, the county’s communications director and public information officer, told the committee that digital engagement on the county website increased by roughly 36,000 sessions month-over-month and that social-media interactions have risen around public-safety and drain/millage coverage. "On our website itself, we saw about a 36,000 session increase from last month," Logan said.
Logan described work to improve accessibility, add platforms for public feedback and centralize county communications across departments. Commissioners asked specifically for outreach tied to early voting and the county clerk’s consolidated precinct information; Logan said the office had coordinated with the clerk’s office and would publish materials for commissioners to share. He also said the communications team assists with grantwriting and public information for infrastructure projects, noting a recent $5 million award for a county drain project.
