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Sandy to run 'buses to parks' summer promotions with free rides and ice cream
Summary
Board members approved outreach plans to operate buses to local parks on select summer Saturdays (including July 18), adding parks to existing routes and offering promotional incentives such as free ice cream at park drop-offs.
Board staff proposed a summer "buses to parks" promotion that will add park stops to existing shopper and Estacada routes on select Saturdays to introduce residents to transit access while a local park is closed for repairs. Andy Howe, transit director for the City of Sandy, said, "The idea is that we will promote it, and we will hand out ice cream when they get off of the bus at the park." The board discussed dates (including July 18), likely parks to include (Cedar Park, Sandy Bluff, Deerpoint, Bornstead) and how the program could fit current schedules.
Members weighed operational impacts — minor schedule delays and bike carriage policies for special events — and agreed the effort would help raise awareness of routes and encourage new riders. Staff will finalize dates and produce marketing materials including a map legend for park-designated stops, then promote the events through local partners and social channels.
