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On-site survey: Cook Family Park draws majority nonresident visitors and huge social-media reach

Pleasant Grove City Council · July 1, 2026
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Summary

An on-site survey of 205 visitors found 77% were nonresidents (from 34 Utah cities, 17 states, and Canada); the splash pad and playground were most used and social-media posts (TikTok: 3 million views) drove many visits.

Assistant to the City Administrator Sierra Pierson and intern Kacia Watson presented results from 10 on-site visits and 205 survey responses at Cook Family Park. They reported that 77% of visitors were from outside Pleasant Grove (34 Utah cities, 17 states, and Canadian visitors) and that 23% (46 respondents) were from Pleasant Grove. The splash pad was the top feature, followed by the playground, pump track and futsal courts.

Pierson highlighted the park's social-media reach and visitor patterns: TikTok videos had about 3 million views and 59,300 likes, Reels reached 1.5 million views, and YouTube clips had roughly 26,000 views. "We were surprised and happy with the results," Pierson said. Staff plan to repeat the survey in 2026 and will share findings with the Cook family and on social media.

Council members discussed turf and irrigation issues near the futsal courts and playground; Parks Director Deon Giles said the irrigation controller handoff was imminent and greening should occur within two weeks or sod will be replaced. The report will inform park operations and outreach.