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Board outlines spring fundraising campaign, reports nearly $7,000 raised so far
Summary
Fundraising lead reported about $7,000 in the annual appeal to date and described a May–August campaign with donor packets, a video, social outreach and a gift-registry concept for specific items. Board members were asked to provide donor contacts for targeted outreach.
Fundraising leads told the board the annual appeal had raised nearly $7,000 so far and outlined a multi-channel spring campaign that will run roughly May 1–Aug. 1. Plans include mailed packets with the new logo, a short video for the website, social-media promotion, and a targeted ask that lets donors sponsor particular items (for example, a bookcase or table) as a way to lower the barrier to giving.
Members discussed assembling packet lists and agreed the board, friends group, and select individuals would be asked to propose five prospects each. The group also discussed timing for campaign materials to synchronize with the website masthead and the planned public ribbon-cutting later in the year.
