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Knapp Center and event season: community use high, paid events still recovering
Summary
Council heard that community (free) use of the Knapp Center is strong while paid event attendance remains lower than a prior reference; organizers are reallocating budget toward July 4 and PRCA rodeo programming.
Kimberly presented first-quarter usage figures for the Knapp Center and event programming, saying community use (free events) reached about 16,000 attendees while paid events totaled about 10,000 in the same period. She told the council community events are up and the center is being well used, noting "any given Saturday, we have close to between 800 and 1,000 people on campus" for farmers markets and other activities.
Kimberly said organizers trimmed the Bloomington Tunes budget to reallocate funds toward July 4 and PRCA rodeo programming and described plans for an expanded July 4 footprint using the old elementary school grounds with family activities from 11 a.m. to 5 p.m. The Knapp Center team is also balancing weather concerns for winter events and continues to evaluate budgets and scheduling.
