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Tourism office readies 2026 ad campaigns; Committee approves marketing and printing contracts
Summary
Wayne County Tourism reported 2026 advertising campaigns are launching and expects I Love NY grant funding; the Committee approved renewal of the county tourism contract and a 12‑month Crowdriff subscription and accepted the bid for the 2026 travel guide printing (both approved 5‑0).
Christine Worth, Wayne County Tourism Director, told the Committee on Feb. 4 that the department’s 2026 advertising campaigns are beginning to launch and that I Love NY grant funding is expected to be forthcoming.
Worth said she is considering expanding the Tourism Department’s Facebook campaign to include museums and historical sites and plans to solicit input from those organizations about the type of promotional support they want. She also submitted the department’s annual report for Committee review.
Separately, the Committee approved two tourism transmittals: authorization to renew the Wayne County Department of Tourism contract and enter a 12‑month subscription for the Crowdriff marketing platform, and authorization to accept the bid and sign the contract for 2026 travel guide printing. Both transmittals were recorded as approved 5‑0.
