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Council defers two Port rebranding resolutions, including proposed trademark registration
Summary
The Council deferred two agenda items concerning a new visual identity and reaffirmation/discontinuation of the "Louisiana Gateway Port" brand, including a resolution authorizing trademark registration and adoption of an interim text-based logo.
The Plaquemines Parish Council deferred two related agenda items concerning the Port’s visual identity. Items 6d and 6e — a resolution to approve a new visual identity and authorize trademark registration, and a resolution to reaffirm the legal name and discontinue primary use of the "Louisiana Gateway Port" brand while adopting an interim text-based logo — were both deferred by the Council.
The minutes list the two items as deferred and provide no further action or vote on branding at the July 23 meeting. The deferrals leave brand and trademark questions for a future agenda and mean no immediate change to the Port’s legal name or primary branding approach was adopted.
