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Longwood reports surge in applications and rise in endowment
Summary
President W. Taylor Reveley IV told the Board that Longwood’s applications rose from 1,715 on Dec. 1, 2019 to 3,937 in 2025 and that the endowment increased from $69 million to $117 million since 2019, which he cited as evidence the university is "making steady progress."
In remarks to the Board Dec. 5, President W. Taylor Reveley IV highlighted significant enrollment and endowment gains in recent years. He said Longwood had 1,715 applications as of Dec. 1 in 2019 prior to the COVID-19 pandemic compared with 3,937 applications in 2025, and noted the endowment rose from $69 million in 2019 to $117 million "today." "The feeling on campus is different than the tumultuous landscape in higher education across the nation, and that we are making steady progress," Reveley said.
Board members and administrators linked those gains to admissions work and recruitment strategies. The president credited the admissions office for increased top-of-mind recognition among applicants and the administration pointed to investments in digital engagement and targeted outreach as part of the strategy to sustain enrollment growth.
