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Committee to promote "Woodstock Wednesday" raffle, add QR entry to reduce friction

Woodstock Marketing Committee · June 24, 2026
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Summary

The committee discussed promoting an existing weekly Woodstock Wednesday raffle (shop to enter) via targeted social ads and QR codes to streamline entries and capture visitor emails for follow‑up.

Committee members said a locally run "Woodstock Wednesday" raffle has generated buzz and could be amplified through the town's social channels and modest ad buys. Jim described the program: “It’s, you come in, you shop on Wednesday, you get entered into a raffle. We pick a raffle winner every week to win a free prize.”

Members recommended moving from paper raffle tickets to a QR form to reduce manual data entry and improve follow‑up for sidewalk sales and other promotions. The committee discussed keeping the initiative led by local businesses (the chamber) and using social posts and small paid tests to increase awareness and participation.