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Greater Zion pledges multi-year sponsorships, cites 2,000 participants in recent tournaments
Summary
Greater Zion told the council it reached three-year sponsorships for signature Saint George events, noting the economic benefits of tournaments and that transient room tax funds help support local events; Greater Zion highlighted a recent tournament with 185 teams and over 2,000 players.
Chad McWilliams of Greater Zion briefed the council on an agreement to sponsor major Saint George events for the next three years, including the Saint George Marathon, Saint George Art Festival and a Snow Canyon 0.5 marathon, with targeted marketing and event support funded from transient room tax receipts.
"We had 185 teams in the area, over 2,000 players," Chad McWilliams said, describing the size of a recent softball event and saying Greater Zion uses TRT funds to reinvest in community events. Council members thanked the parks staff and event partners for facilitating visits that bolster the local economy and for coordinating event logistics with city departments.
