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Board asks applicants for details after seeing 92% JHTTB share for Outer Park Road tour

Jackson Hole Travel & Tourism Board · April 9, 2026
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Summary

Board members requested detailed follow‑up on an Outer Park Road / Grand Teton National Park geology tour application that would have the Travel & Tourism Board fund 92% of the project. The board asked about other funding sources, content ownership, responsible recreation messaging and the feasibility of a June 30, 2026 invoicing deadline.

Board members reviewed a Community Partnership Q4 application for an Outer Park Road Grand Teton National Park geology tour and posed detailed follow‑up questions for the applicant's May presentation.

The board noted the Travel & Tourism Board is listed as funding 92% of the entire project budget and asked whether that share is expected to decline in future requests. They also asked what other funding sources the applicant has pursued, who would own the final content and whether Visit Jackson Hole would have rights to use that content across channels. The board requested clarification of in‑kind donations and a clear breakdown of where JHTTB funds would be spent, noting the application appears to pay the applicant to review materials.

Board members flagged the project timeline as a concern: if funded, the transcript records that "all these funds must be spent and invoiced by June 30, 2026," and the board asked the applicant to explain how it would accomplish the promised work in that short window. The board also asked how the project would ensure success through marketing and promotion and to define the proposed responsible recreation messaging that would be delivered through the app.

The board requested written answers and a May presentation to address the questions before any funding decision.