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City launches free business workshop series with SBDC partnership and local marketing campaign
Summary
The city announced a free business‑workshop series (spring and fall) in partnership with the Small Business Development Center; staff said workshops will focus on social media marketing, HR topics, and are intended to support nearly 2,000 local businesses and home occupations.
The city’s Economic Development Office presented a new South El Monte Business Workshop Series designed to provide free training to local businesses and home occupations. The director said the series will run in spring and fall on second Thursdays from 11:00 a.m. to 12:30 p.m., partner with the Small Business Development Center for roughly half the sessions, and use local businesses to provide low‑cost lunches.
The presenter said marketing outreach has targeted nearly 2,000 businesses and home occupations via mail, phone and text and that 27 people were already registered for the next workshop, which focuses on social‑media marketing. The director encouraged business owners to register and noted a short web address and contact email (info@aEDSCM.org, edscm.org) for more information. Councilmembers commended the program and asked staff to continue outreach to smaller mom‑and‑pop operations and to track conversion to tangible business supports such as grants and one‑on‑one assistance.
Several members of the Chamber and local business advocates reiterated the need to support small businesses alongside larger investment projects and suggested the council consider targeted grant or micro‑loan programs in the future.
