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Northwood–Pleasant City CRA posts double-digit growth; Curry Park and parking work slated
Summary
Staff reported 11.5% assessed-value growth in the Northwood–Pleasant City area, $800 million in new assessed value, investments in Curry Park (including a $1.5M contribution), Lot 23 affordable-housing property oversight, and upcoming parking-strategy work tied to new residential projects.
CRA staff told the board the Northwood–Pleasant City area posted double-digit assessed-value growth—11.5%—and that new construction and valuations in the North End produced $800 million in new taxable value, which improves the CRA’s incremental revenue base.
Ira Gonzales presented target-area allocations for Northwood Village and Curry Corridor. Curry Corridor’s FY27 allocation totals $2.4 million and includes a $1.5 million contribution agreement for Curry Park; Gonzales noted expected incentive applications from property owners along Dixie Highway. Northwood Village’s budget totals $1.3 million with large allocations for business development ($843,000) and planned investments in streetscape, parking strategies and merchant walk-throughs to support new residential projects such as the Spruce and the District at Northwood.
Ruge said the CRA is evaluating a targeted acquisition of another property in Pleasant City to consolidate city-owned parcels and pursue an affordable-housing project; staff indicated a contract for that acquisition will be brought forward later in the fiscal year. Public commenter Darren Studsdale urged increased business-incentive support for the Northwest, calling the current incentive mix "underutilized."
