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Consultants walk school board through "Referendum Dos and Don’ts" ahead of community outreach
Summary
Consultants from ICS presented best-practice guidance on referendum communications, reviewed the district's referendum website and outlined upcoming community presentations to inform voters ahead of any future ballot measure.
Lori Christensen of ICS and Eryn Wood (ICS, virtual) presented a guidance briefing to the Board of Independent School District 308 titled "Referendum Dos and Don’ts." The consultants reviewed the district referendum website and described planned community presentations intended to inform voters and stakeholders about the measure and outreach timeline.
Board members listened to the presentation and discussed outreach logistics; specific dates for community presentations were noted as part of planning but not recorded verbatim in the work-session transcript. The discussion centered on ensuring consistent messaging and coordinating town-hall style events prior to any formal referendum action.
