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Staff reports Town Days and rodeo metrics: sold-out rodeo and sponsorship revenue
Summary
Riverton staff reported that rodeo tickets sold out in under two weeks, combined sponsorship revenue from rodeo and town days totaled about $54,000, and vendor and volunteer participation was strong. Staff proposed modest program changes such as higher marching-band payments to attract groups.
City recreation staff provided aTown Days and rodeo after-action report, highlighting attendance and financial metrics. Rodeo tickets sold out in less than 14 days; the city recorded robust vendor participation (28 food vendors and 28 craft vendors at Town Days; 14 food vendors at the rodeo) and a car show with about 125 entries. Staff said sponsorships and vendor booth fees contributed roughly $54,000 across the two events.
Staff recommended modest adjustments for future years, including higher payments to marching bands (to help attract more bands) and continued investments in safety and vendor accommodations. Council members thanked staff and volunteers and asked staff to provide clearer cost estimates for any suggested increases.
