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County attorney outlines outreach plan: press release, website and PowerPoint for ballot question
Summary
County Attorney Coleman R. Bryant said outreach materials — a press release, a website and a PowerPoint prepared by Nicole Gulledge — will be used to educate Chesterfield County residents about the proposed sales-tax ballot referendum; materials may be edited for the specific project.
County Attorney Coleman R. Bryant told the joint briefing on July 20, 2026, that materials to educate Chesterfield County residents about the proposed capital project sales tax referendum have been prepared and will be adapted for this project.
"County Attorney Bryant advised that Nicole Gulledge had prepared a press release and website to help with educating the residents of Chesterfield County about the proposed ballot referendum. He advised that the press release and website may need to be edited for this specific project. Mr. Bryant also shared a PowerPoint with Council and the Commission that will be used to educate the citizens of Chesterfield County about this project," the transcript states.
Members of the Council and the Capital Project Sales Tax Commission discussed outreach methods at the briefing, including how to tailor messaging and distribute the materials to reach county residents before the Council's public hearing and Third Reading on Aug. 3, 2026. The County's use of a press release, website and PowerPoint indicates a coordinated informational campaign rather than a vote or directive to conduct paid advocacy.
The briefing did not record decisions about advertising budgets, timelines for distribution, or the final content of the materials; Bryant noted the materials "may need to be edited". The group scheduled a follow-up joint briefing for Aug. 17, 2026, as outreach work continues.
