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Monroe Chamber asks for $25,000 to refresh 'Greetings from Monroe' campaign and expand expo
Summary
The Monroe Chamber requested $25,000 to redesign its 'Greetings from Monroe' campaign, expand the Stateline Home and Business Expo (adding a flower show and restaurants) and produce photography/video content for its recently updated website.
A representative of the Monroe Chamber of Commerce asked the commission for $25,000 to refresh the chamber's marketing campaign and expand the Stateline Home and Business Expo.
"We are very similar to what we were asking for last year, continuing our greetings from Monroe campaign," the chamber representative said, adding the chamber hopes to redesign the campaign, possibly add a new tagline and expand the expo to include crafters and restaurants. The representative said the chamber had just launched an updated website and requested funds for photography and videography to populate new content. When asked whether vendors come from out of town, the representative said some vendors have been from outside Monroe, including Illinois communities such as Lena and Freeport.
The commission asked about overnight stays and economic impact; members accepted the chamber's description of the outreach and did not remove this item from the bundled vote.
