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DDA approves two‑year SantaLand parade sponsorship after organizer’s request
Summary
The DDA approved a two‑year sponsorship for the annual SantaLand parade at $10,000 per year after committee member Dan York described rising costs; the board said funds were budgeted and approved the request.
Dan York, representing the SantaLand Parade Committee, asked the DDA for continued sponsorship of the parade, now in its 65th year. York described rising costs for insurance, porta‑potties, transportation for bands and other event essentials and requested an additional $1,000 this year to offset increased expenses.
Board members noted the sponsorship is budgeted and moved to approve a two‑year sponsorship at $10,000 per year. “We don’t operate at much of a profit…It costs around $26,000 to $30,000, but closer to $26,000 to run this every year,” York said, explaining expense pressures. Trustees voted to authorize the sponsorship and thanked organizers for volunteer efforts.
