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Board approves TK/K digital marketing contract with Bay Area Digital Solutions

Mark West Union School District Board of Trustees · October 8, 2024
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

The board approved a one-line consent item to contract with Bay Area Digital Solutions for 2025–26 TK/Kindergarten digital marketing; the superintendent said the vendor has kept the same pricing for three years.

As part of the consent agenda the board approved an agreement with Bay Area Digital Solutions for a districtwide TK/Kindergarten digital marketing campaign for 2025–26. The contract was listed among routine business items approved without separate discussion.

Superintendent Dr. Rachel Valenzuela told trustees the district has partnered with Bay Area Digital Solutions for three years and that "as a valued digital marketing partner, Bay Area Digital Solutions has maintained the same pricing for the district over the last 3 years." The district will continue targeted social mirroring/geo-fencing outreach aimed at TK and kindergarten registrations for the 2025–26 school year.