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Committee leans toward a "light walk" for Diwali as budget limits vendor scale

Johns Creek Events & Parks Committee · May 20, 2026
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Summary

Staff presented two Diwali concepts—performance- and light-focused boardwalk 'light walk' or a vendor-centric market—and the committee favored a lights-first plan for visibility while acknowledging deployment and rental costs may limit simultaneous vendor scale.

Staff asked the committee for feedback on two models for the upcoming Diwali festival: a performance- and light-focused boardwalk experience or a vendor-focused market with some performances. "The two ways we're thinking about taking this event on is . . . a very performance heavy . . . or the vendor market," staff explained.

Committee members generally supported a light-heavy approach to draw attention to the new boardwalk and create a walkable experience people will see over multiple nights. One member noted the light displays would help drive awareness: "If you did the light walk, people are gonna drive by that whole week and see the lights." Budget constraints were repeatedly cited: staff and committee described lights and their deployment as significant expenses; one member said the lights must be rented, installed and removed and could be costly to deploy.

Members discussed hybrid approaches (a smaller handful of vendors paired with light displays) but emphasized doing fewer elements well rather than spreading resources thin. Staff said the event committee will convene to refine a final plan based on tonight's feedback and available budget.