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Board approves digital scoreboard at John Glover Stadium to generate revenue
Summary
After reviewing vendor research and draft advertising packages, the board approved the committee recommendation to pursue a Digital Scoreboard/Scorevision installation at John Glover Stadium, citing advertising revenue potential and sponsor analytics.
The board approved a recommendation to install a digital scoreboard at John Glover Stadium at its Dec. 17 meeting. Jacki Wright presented research from other districts that highlighted branding advantages; draft advertising packages were shown as a potential revenue source for the district. Darla Nolen presented the committee s recommendation for Digital Scoreboard/Scorevision.
Board members discussed compatibility with current systems and benefits to local businesses and voted to approve the recommendation (motion by Dana White, second by Amy Adcock). The motion passed 6-0 with one absence. Staff will proceed with vendor negotiations and finalize advertising package details.
