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Council to revisit Industrial Avenue red‑curbing after business complaints

Norco City Council · February 5, 2026
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

After a business owner said the city's plan to paint curbs red along Industrial Avenue would eliminate parking for employees and customers, the council voted to reconsider the resolution and will agendize options for a narrower application near the cul‑de‑sac and hydrants.

A local business owner told the council he and other property owners on Industrial Avenue had not received notice and that painting curbs red along the entire street would remove needed parking.

"We were notified, approximately 2 weeks ago that the city is going to paint the entire street red, so there'll be no street parking," William Edelbrock said during public comment, adding that the change would impact employees and customers. He urged the council to reconsider applying a citywide prohibition when the problem was limited to the end of a cul‑de‑sac.

Council member Basch moved to reconsider the curb‑painting resolution so staff can return with options to limit red striping to the knuckle area, hydrants, and critical valves. City Attorney Colin explained the procedural steps: a motion to reconsider must be agendized and requires three votes to bring it forward. The council voted unanimously to approve reconsideration and to place a fuller action item on a future agenda.

The council also asked for public‑works input on notification and signage; staff reported property owners and tenants on Industrial Avenue had been notified and no work or signage change had yet been implemented.