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Skokie School District 68 unveils new logo to unify schools' visual identity
Summary
Superintendent Scott Grens presented a new district logo and branding initiative intended to promote inclusivity and a consistent visual identity across Skokie School District 68's five schools, with distinct colors assigned to each school and imagery meant to evoke collaboration.
Superintendent Scott Grens presented the district’s new logo and a comprehensive branding initiative aimed at fostering inclusivity and alignment across the district. The design assigns colors to each of the district’s five school communities—purple (OOJ and Early Childhood), red (Highland), orange (Stenson) and blue (Devon)—and uses interconnected shapes to symbolize collaboration.
District leaders said the logo is intended to provide a consistent visual identity across communications and materials and to reflect “connections among school communities.” The presentation was given as part of the Superintendent’s report; no formal vote was required. The update included an explanation of the visual rationale and a plan to implement the new branding across district channels and signage.
