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Tyrone DDA adopts shamrock-shaped logo
Summary
The Tyrone Downtown Development Authority voted unanimously Aug. 10 to adopt a shamrock-shaped logo designed by Katie; board members said the mark will be used on the website and on apparel as part of a push to build a consistent downtown identity.
The Tyrone Downtown Development Authority voted unanimously at its Aug. 10 meeting to adopt a new shamrock-shaped logo designed for the authority.
Assistant Town Manager Philip Troquet presented the design, saying the mark "incorporates all the same elements as the previous [logo], no color changes, and some slight modifications to the pavilion" and that the DDA could "put it on the website and get it all taken care of." Board members praised the color choices and the leaf elements that reference downtown features. Ernie moved to approve the logo and Lucy seconded; the Chair called for the ayes and the motion passed by voice vote.
Board members said the mark will be used as a reference standard for communications and merchandise. Members discussed producing shirts and using direct-to-film or screen-printing methods to brand apparel and noted that the DDA has a modest budget for promotional materials. Staff said the logo files and brand reference will be posted to the DDA website and provided to vendors producing materials.
The board did not attach further conditions to the approval; next steps are file transfer to the town web team and coordination with the vendor selected to produce apparel and signage.
