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Conservancy asks DMO to fund farm signage to boost agritourism in Chattahoochee Hills
Summary
The Chattahoochee Hill Country Conservancy proposed a pilot program to install about 10 branded farm signs (estimated $2,000–$2,500 each) with QR codes linking to a CVB agritourism listing; the group requested DMO funding and outlined an application process for farms and historic properties.
Lily Baucom, CEO of the Chattahoochee Hill Country Conservancy, told the council the group is seeking DMO funds to install about 10 agritourism farm signs across Chattahoochee Hills.
"We are making a request to the DMO for some funds to help support installing farm signs, probably around 10 farm signs at various historic or working farm properties across Chattahoochee Hills," Baucom said, describing a coordinated, branded sign that would include a QR code linking to a CVB website with individual farm profiles. She said the signs would be durable hanging metal panels that could be updated as farms change operations or branding.
Baucom said vendor quotes she collected ranged from about $2,000 to $2,500 per sign and that not all signs would indicate public access; some would be marked "historic farm" or include small placards noting products. The Conservancy plans an application process so farms and historic properties can request signage and the city’s DMO would determine funding availability.
City staff and the conservancy said the signs would align with the city’s wayfinding and CVB branding, with the goal of creating a farm-tour loop and supporting agritourism events. No council vote was recorded on funding at the Nov. 6 meeting; the presentation was informational and intended to prepare the DMO and council for future funding requests.
