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Visit Bastrop functions consolidated into Discover Bastrop; convention center repairs planned

City of Bastrop · September 11, 2025
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Summary

City will transition Visit Bastrop functions into a consolidated Discover Bastrop marketing group led by Michaela Joyce and use hot funds to pay for convention-center roof and carpet repairs (estimated $250,000) without general-fund impact.

Sylvia said that as of September 30 Visit Bastrop will no longer be a contractor and its functions will be absorbed into a consolidated Discover Bastrop effort led by Michaela (Michaela/Mikayla) Joyce. She said the change is designed to be more efficient and to ensure hot funds are reinvested in assets that serve tourism, including the convention center.

Sylvia said hot funds will cover needed repairs at the convention center—"we're gonna be able to put a roof"—and that the budget year was the first in which the hot fund was not drawn down and instead grew the fund balance. Michaela Joyce (introduced by Sylvia) was identified as leading the effort.