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Staff proposes $5‑per‑room tourism incentive for event organizers, recommends September budget vote

City of Denison CVB Advisory Board · August 11, 2026
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Summary

Staff proposed a reimbursement incentive that would pay event organizers $5 per hotel room when their event achieves at least 25 bookings, capped at $1,000 per organizer; staff said accounting has approved the program and recommended adding it to the September budget agenda for a vote.

Staff proposed a tourism incentive to complement existing tourism grants: event organizers that generate a minimum of 25 hotel room bookings would receive $5 per room booked, up to $1,000 per organizer (equivalent to 200 rooms). Staff said their accounting team confirmed the proposal fits the existing budget under the special events line item and asked the board whether to add the item to the September meeting budget for a vote and implement it starting in October if approved.

The proposal is intended as an incentive for live‑booking events and is not intended for short‑term rental properties; staff emphasized the program focuses strictly on hotel rooms for the initial implementation. "We could provide up to 1000 dollars per event organizer in reimbursement," staff said. If the board wishes to proceed, staff will place the item on the September budget agenda for formal consideration.