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Board plans mailers, town meetings and targeted outreach to reach seniors and non–social-media households
Summary
Board members emphasized mailers, newspaper ads and in-person events to reach residents who do not use social media; volunteers and a steering committee were proposed to support outreach in the roughly 80 days before the vote.
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Board members and a resident highlighted that many community members, particularly seniors, do not use social media and urged traditional outreach such as mailers, newspaper ads (the Sentinel), senior-center visits and in-person tables at community events.
The board tentatively planned two mailers spaced before the vote and multiple town meetings across the district; members agreed to assemble a calendar of fall events (fall festival, Rotary, Lions, school events) where materials and volunteers could distribute information. The board president offered to be the contact person and to provide copy and flyer templates to volunteers who want to help but emphasized the district must not itself advocate for a yes campaign.
"As a senior citizen here, I don't do any social media. None," a resident said, urging a mailed, printed explanation of the referendum. The board asked staff to prepare a concise, easy-to-read budget overview for public distribution and to return with ideas at the next meeting.

