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Simply Grant explains tourism budget; commissioners approve allocation
Summary
Abby Wilkinson of Simply Grant told commissioners the tourism bureau (funded by a 5% innkeeper's tax) is shifting more money into advertising and will return roughly 80% of revenue to the county; commissioners approved the bureau's proposed categories by voice vote.
Abby Wilkinson, representing Simply Grant (formerly the Convention and Visitors Bureau), presented the group's 2027 budget and said the bureau is funded by an innkeeper's tax on visitors staying under 30 days. She said 80% of the bureau's revenue is returned to Grant County while 20% covers operations; the organization has reallocated money toward advertising and increased spending for board engagement and dues.
"We like to say that what is good for livability is good for visibility," Wilkinson told the commissioners, describing the bureau's goal of encouraging repeat visits. She pointed to a rise in the "commission and administration" line to cover board meeting lunches and printing, and said "attractions and development" funds were set aside for event sponsorships rather than marketing. Commissioners asked for more detailed year-to-date financials; Wilkinson said the group recently transitioned accounting systems and would provide a calendar-year report by early next week.
The board moved and seconded approval of the bureau's requested categories and approved the budget by voice vote with no recorded roll call. The approval covers the bureau's presented allocations for commission/administration, attractions/sponsorships, and advertising.
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