Tourism Advisory Board (TAB) Meeting
City of Sedona Tourism Advisory Board · March 6, 2024
The City of Sedona Tourism Advisory Board reviewed results from a $50,000 winter attribution campaign, discussed and gave consensus feedback on two summer creative concepts and a stewardship-focused media plan, and recommended the city consider targeted Phoenix messaging with stewardship language; boardors requested that Native American heritage, dark skies and business/economic language be added to the brand description.
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