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Wildwood Crest

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Wildwood Crest is a family-friendly borough located in Cape May County, New Jersey, at the southern end of the Wildwoods barrier island. Known for its wide, white-sand beaches and views of Sunset Lake, it offers a more relaxed atmosphere compared to its lively neighbor, Wildwood. The borough's population was 3,101 as of the 2020 Census, and a projected 3,069 in 2026. Wildwood Crest's economy is largely centered around tourism, with many businesses operating seasonally. Key employment sectors include educational services, professional, scientific, and technical services, and retail trade. The borough is also known for its collection of mid-century "Doo Wop" or Googie-style motels, a distinctive architectural style from the 1950s and 1960s. What sets Wildwood Crest apart is its commitment to a peaceful, family-oriented environment. It is a "dry town," meaning alcohol sales are prohibited. The borough also provides free public access to its guarded ocean beaches.

Wildwood Crest, New Jersey

Overview
Classification
Borough
FIPS Code
3400981200
Country
United States
County
Cape May County
Geography
Region
Ocean City metropolitan statistical area; Philadelphia-Wilmington-Camden, PA-NJ-DE-MD combined statistical area; Delaware Valley; Philadelphia metropolitan area; South Jersey
Elevation
3 ft
Total Area
1.48 sq mi
Land Area
1.3 sq mi
Water Area
0.19 sq mi
Latitude
38.97
Longitude
-74.83
Climate
Humid subtropical climate with hot, moderately humid summers and cool winters. Average temperatures range from 27°F to 87°F.
Notable Features
Atlantic Ocean · Sunset Lake · Piping Plover Habitat
Neighboring Areas
Diamond Beach (Lower Township) · Wildwood · Atlantic Ocean
Demographics
Population (2020)
3,101
Est. Population (2024)
3,077
Median Age
63.7
Median Income
$69,089
Poverty Rate
9.62%
Family Households
61.3%
Owner-Occupied
79.4%
Racial & Ethnic Composition
The racial composition of Wildwood Crest includes 95.5% White, 2.5% Two or More Races, and 1.5% Black or African American.
Governance
Government Type
Walsh Act
Governing Body
Board of Commissioners
Body Size
3 members
School District
Wildwood Crest School District
Municipal Services
Police Department · Fire Department · Public Works · Recreation Department
Economy
Economic Profile
Tourism-based · Residential
Employment Sectors
Educational Services · Professional, Scientific, & Technical Services · Retail Trade
Education
Schools
1
Students
230
Teachers
34
Student-Teacher Ratio
6.7:1
School Districts
Wildwood Crest School District · Wildwood Public School District (for high school)
Infrastructure
Transportation
County Route 621 (Pacific Avenue/New Jersey Avenue) · NJ Transit Bus Service
Utilities
Municipal Water
Major Facilities
Joseph Von Savage Memorial Pool
Recreation
Outdoor Access
Yes
Major Recreation Areas
Sunset Lake · Crest Pier · Wildwood Crest Beach
Parks & Trails
Sunset Lake and Turtle Gut Park · Scoop Taylor Park · Higbee Field Park
History
Founded
1904
Incorporated
1910
Named After
Wild flowers in the area
Historical Significance
Known for its unique collection of "Doo Wop" architecture and as a family-friendly resort destination.
Key Events
Incorporated as a borough on April 6, 1910 · Developed by Philip Baker as a southern extension of Wildwood · Battle of Turtle Gut Inlet (June 29, 1776)