VisitGolden website, CMS and CRM under review as staff prepares possible RFP
Staff told the board the city's CMS/CRM vendors (Simpleview/Granicus referenced) manage website and listing data; staff said about 150 service hours are banked under current contracts and that a site audit or RFP could follow before the contract ends in April.
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Board members discussed the website platform, content management system (CMS) and customer-relationship management (CRM) tools that support VisitGolden. Derek Schimmel said the city uses a vendor for the CMS/CRM and noted an important point: "Sometimes they will kind of hold the organizations hostage and say, you know, this is our data now." He added that the CRM in use is portable and that service hours already purchased (about 150) could be deployed for a site audit or redesign.
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