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Developer unveils 1,500‑acre Terra Nova master plan; commissioners discuss traffic and infrastructure
Summary
Main Square Development presented a conceptual master plan for the 1,500‑acre Terra Nova project north of Terrell, proposing nearly 4,800 residential units, a mixed‑use village, 27 neighborhood parks, 25–30 miles of trails and phased buildout over 15–20 years; the presentation was informational and no vote was taken.
Main Square Development representatives presented a conceptual master plan for the 1,500‑acre Terra Nova mixed‑use community just north of Terrell. The presentation, led by Hugo Morales of Main Square Development, outlined the project's scale, phasing and transportation strategy; commissioners did not vote on the proposal at the meeting.
Key elements described by the developer: a 1,500‑acre master plan with roughly 4,800 total residential units (including about 1,200 multifamily units and roughly 250 townhomes), a 50‑acre “town center” or mixed‑use village with an estimated 200,000 square feet of retail, 50,000 square feet of restaurants and 65,000 square feet of office, and a network of parks and trails yielding about 27 neighborhood parks, roughly 219 acres of natural green space and 25–30 miles of hike‑and‑bike trails. The developer said the master plan would be executed in about 14 market‑driven phases over an anticipated 15–20 year horizon, with Phase 1 proposed near the former Nike base and Griffith Road to shift initial traffic away from Poetry Road and the high school area.
Staff and the developer said parts of the project footprint already lie inside city limits, parts are in the extraterritorial jurisdiction (ETJ) and a small portion is in the county; annexation and a development agreement will be required for the ETJ and county portions. The developer said construction dollars estimates and a traffic impact analysis (TIA) had already been prepared and that the team plans to work with the city on a development agreement and tax increment / public financing approach (the presentation referenced a proposed TERS district, identified as “TERS Number 6” in discussion).
Commissioners raised concerns about existing city streets and maintenance, and the potential strain of new road construction and infrastructure expectations. One commissioner cautioned city leadership to balance investment in new arterial construction with upkeep of existing neighborhood streets, noting constituent concerns about current road conditions. Developer and staff said they will coordinate thoroughfare connections consistent with the city’s master thoroughfare plan and that phased roadway connections are intended to provide alternative routes to relieve Poetry Road traffic.
The item was a discussion and presentation only; no formal land-use or zoning approvals were requested at the meeting. Staff said they are negotiating a development agreement and expect further details to be brought forward in future meetings when zoning (planned development) and financing details are ready for formal consideration.
