Senate passes consumer privacy bill restricting targeted profiling and advertising
House Bill 2008 B restricts how controllers subject to the Oregon Consumer Privacy Act can process personal data for targeted advertising and profiling, with special protections for minors and geofencing-like distance limits noted in sponsor remarks.
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The Oregon Senate passed House Bill 2008 B, which restricts certain targeted advertising and profiling uses of personal data by controllers covered under the Oregon Consumer Privacy Act (OCPA).
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