BlueDot outlines Open Rewards program for Keller to boost local spending

Feb 25, 2025

A BlueDot representative described Open Rewards, a citywide app-based incentive program that would let the City of Keller fund short-term promotions directing consumer spending to participating local businesses. Board members asked about funding, redemption, caps and technical details.

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BlueDot representative Sofia Zane presented the company’s Open Rewards program at a Keller Economic Development Board meeting, describing an app that lets cities fund short-term, city-specific consumer incentives and track usage by business and user.

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