Committee releases bill to create Jersey Craft Beverage Retailer Promotion and Grant Program
The committee amended and released SB3970 to direct the New Jersey Economic Development Authority to create a grant program promoting craft alcoholic beverages made in New Jersey and sold by local retailers; industry groups said the program could provide $200,000–$300,000 annually to retailers.
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Senate Bill 3970, as amended, was released by the Senate Economic Growth Committee on Oct. 12. The bill would establish the Jersey Craft Beverage Retailer Promotion and Grant Program in the New Jersey Economic Development Authority (EDA) and direct EDA, together with the Division of Travel and Tourism, to develop and run a grant program to promote sale of New Jersey‑made craft alcoholic beverages at in‑state retailers.
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