Conroe staff recommends one‑time development agreement for digital billboard conversion while updating sign code for future revenue options
A billboard operator seeks to convert several static signs to digital under an older ordinance and staff presented a new sign code amendment to require development agreements for future conversions and allow city revenue sharing based on location; council deferred related items for future action.
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Staff briefed the council on a request from Outfront Media to convert certain static billboards to digital and on proposed amendments to Chapter 98 (signs) that would apply to future conversions.
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